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Selected impact / 02 of 04SPANX · Global retail / Agency partnership

A stronger foundation for global commerce.

I helped modernize SPANX’s Shopify commerce architecture from the agency side, with an emphasis on performance, reliability, and the flexibility to keep evolving across markets and product lines.

My roleAgency-side technology leadership
Agency partnership
Editorial concept of layered neutral textiles and garment seams
SPANX / Commerce architecture · Platform modernizationIllustrative editorial artwork · Not official brand photography
01 / RoleAgency-side technology leadership
02 / EngagementAgency partnership
03 / FocusShopify · Architecture · Reliability
01 / The context

What needed to change.

A global commerce brand needs more than an attractive storefront. Its technology has to support continuous merchandising changes, multiple markets, and reliable shopping experiences without making every iteration harder than the last.

I worked with cross-functional stakeholders to guide platform and architecture decisions, aligning the commerce foundation with the brand’s operating needs.

02 / My contribution

What I helped make happen.

01 / 04

Guided Shopify platform architecture

Helped shape technical decisions for the commerce ecosystem, balancing near-term delivery with an extensible long-term foundation.

02 / 04

Focused on performance and reliability

Supported improvements to platform stability and scalability as the business expanded its digital commerce needs.

03 / 04

Enabled iteration across markets

Worked to make the system easier to evolve across product lines and global markets without sacrificing operational reliability.

04 / 04

Partnered across disciplines

Aligned technical direction with brand and delivery teams so architecture choices could support commercial priorities.

03 / The impact

Commerce infrastructure with room to grow.

The engagement helped establish a more resilient Shopify foundation designed to support growth, dependable customer experiences, and faster ongoing iteration. Specific performance metrics are intentionally omitted until verified.

ShopifyCommerce platform
GlobalMulti-market needs
ReliabilityArchitecture focus

Good commerce architecture gives a brand the freedom to move.

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